• 10% more 18–24-year-olds send voice notes, compared to three years ago
  • Over half of people say sending voice notes is easier than other communication forms
  • Male Gen Zs are more likely to send voice notes than female Gen Zs (238% vs 28%)

Voice notes are fast becoming the communication method of choice for Gen Z, with a third (33%) of 18–24-year-olds now sending recorded messages to their friends and family.

This is up 10% from three years ago (23%), which is the biggest increase of all forms of smartphone messaging.

Online smartphone retailer, Mobiles.co.uk, surveyed Brits to find out how they like to communicate using their phones and found voice notes to be a growing trend.

Despite every generation increasing their use of voice notes over time, Gen Z is leading the way, and they are used decreasingly often by each older age group, with only 5% of boomers using them to communicate.

Although there has been such as small usage of voice notes amongst boomers, there has still been a 3% increase over the past three years, showing a slowly growing interest amongst generations other than Gen Z.

When asked why people are so keen to use voice notes, over half of the people said that they find it easier than any other form of communication. Gen Z further explained that speed is paramount, with 6% even opting to use voice notes in case of emergency.

While communicating with certain groups of people, Gen Z and Millennials are more likely to send voice notes to their friends (65%) than they are to a relative or colleague, whereas boomers tend to reserve voice notes for their spouse/partner (50%).

While voice notes are growing popular across the UK, people in Birmingham are the main early adopters, with almost a quarter saying they use this method of communication (24%).

Top 10 cities most likely to send a voice note now compared to three years ago: 

#
1 Birmingham 24%
2 London 21%
3 Leeds 19%
4 Sheffield 17%
5 Manchester 17%
6 Bristol 15%
7 Belfast 15%
8 Southampton 14%
9 Edinburgh 12%
10 Liverpool 9%

 

People in Leeds are also hopping on the trend, with users of voice notes having increased by 8% over the past three years, from 11% to 19%.

Interestingly, men are 26% more likely to send a voice note to their partner/spouse compared to women (62% vs 36%). While gender discrepancies amongst Gen Z show that male Gen Zs phone users prefer sending voice notes to women (38% vs 28%).

For more information, please visit Mobiles.co.uk 

 

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